design_for_hackers_reverse_engineering_beauty.pdf

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Design for
Hackers
Reverse-Engineering Beauty
David Kadavy
A John Wiley and Sons, Ltd, Publication
Design for Hackers
This edition first published 2011
© 2011 Kadavy, Inc.
Registered office
John Wiley & Sons, Ltd, The Atrium, Southern Gate, Chichester, West Sussex, PO19 8SQ, United
Kingdom
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978-1-119-99895-2
Set in 11pt Adobe Garamond Pro by Wiley Composition Services
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About the Author
DAVID KADAVY
is president of Kadavy, Inc., a user interface design consultancy
with clients including oDesk, PBworks, and UserVoice, and mentor at the 500
Startups seed fund. Previously, David led the design departments of two Silicon
Valley startups and an architecture firm, taught a college course in typography, and
studied ancient typography in Rome while earning his BFA in graphic design at
Iowa State University. David’s design work has been featured in
Communication
Arts
magazine, and he has spoken at the South by Southwest (SXSW) Interactive
conference. David blogs about design and entrepreneurship at kadavy.net and can
be reached on Twitter at the handle @kadavy or by e-mail at david@kadavy.net.
To my parents, Reed and Marilyn Kadavy,
for encouraging me to follow my curiosity.

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