2004-01-15_SIDToday_-_How_It_All_Began_One_Year_Ago.pdf

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(U) How It All Began, One Year Ago

FROM: SIGINT Communications

Run Date: 01/15/2004

FROM: SIGINT Communications

(U//FOUO) You may not have seen this in the newspapers, but it's a fact nonetheless: the proto-

SID today page first appeared a year ago today. It was called the "SID Message of the Day",

and was designed as a way for SID management to communicate regularly with the workforce.

(You may want to take a look at the first edition , for old time's sake.)

(U//FOUO) Things have changed a lot in 12 months! The MOTD became SID today on March

31st, switching from a management message to a "SID newspaper" format. Instead of a top-

down comms path, we are now communicating top-down, bottom-up, and laterally across the

workforce. If SID today were an antenna, it would be omnidirectional!

(U//FOUO) The SID leadership has encouraged this development as a way of sharing information

throughout the Directorate. Our intent is to allow people to voice their opinions freely, even if

those views may be a little controversial at times. There are some constraints, of course, on

what we can publish. We can't get into political debates, or give a plug for a commercial product,

or post something that is antithetical to what SID stands for. But beyond that, people are free

(and encouraged) to voice their ideas.

(U//FOUO) We have a "Submit an article idea" button... please make use of it! Also, we would

like to hear your views of SID today ... let us know what you think of it!

"(U//FOUO) SIDtoday articles may not be republished or reposted outside NSANet

without the consent of S0121 (DL sid_comms)."

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DERIVED FROM: NSA/CSSM 1-52, DATED 08 JAN 2007 DECLASSIFY ON: 20320108