84357_ASMX-M01-L09_08a9fdf5.pdf

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www.getwsodo.com

ASM Module 01: Finding Your

Primary Products

In this lesson, you will learn how to find your primary products.

This Lesson Covers:

1. Before You Get Started

2. Searching For Your Primary Products List

3. What’s Next

4. Action Item

1. Before You Get Started

Building your hot opportunity list is a two step process:

This will be split into three lessons. It is a time-consuming and sometimes

frustrating process. We recommend that you watch all three lessons before

trying to implement them.

Find your Primary Products

2. Find your Competing Products

You will find primary products that have to be removed from your list after you

take into account the competing products.

This is completely normal.

●

Watch the tools lesson

●

Install Chrome

●

Install and configure Jungle Scout

●

Create your own ASM workbook

●

Print the BSR ranges and the “Products to Avoid” list

Before starting, be prepared with the following:

www.getwsodo.com

2. Searching For Your Primary Products List

Primary Products are products that have high enough demand to mean high

enough sales volume.

Take the following steps to build your primary products list:

2. Click in the search bar and enter the minus symbol, followed by eight or

more random letters (i.e., “-fkdivndqe”).

3. Click “All” next to your random string of letters, and select the category

you want to sell in from the drop-down menu (make sure that

this

will focus on the area of “Kitchen & Dining.”

4. Scroll down the page and enter a new price range into the left sidebar:

$16.99–$70. Then, click “Go.”

category is included in our BSR ranges list). For most of this lesson, we

Go to

Amazon.com (make sure you are logged

out

of your account).

5. Click the icon with four squares, at the top right of the page, in order to

see more results per page (this doesn’t apply for all searches, but if it’s

there, click on it).

6. Click the Jungle Scout icon on the top right corner of the webpage. That

will bring up a list that looks like this:

www.getwsodo.com

7. This is a list of all the products on the first page of your search.

NOTE:

Remember to keep track on what page you are on.

9. At the bottom of the page, click the “Extract Next Page” button to reach

Amazon’s second page of results. We recommend that you get the first

five pages of results (which will get you 300 results).

10.

NOTE:

Don’t click the button while the last request is processing. Wait

11. Click the three lines in the top left corner of the list apply your filters:

a. Price: $16.99 - $70

b. Lowest rank: 100

until the wheel has stopped spinning before requesting the next page.

c. Highest rank: 12,000

d. Highest weight: 5 pounds

12. Click “Filter Results.” The list will be much shorter now.

13.

NOTE:

In our example, coffee pods and products will pop up in our

criteria. Go ahead and delete those.

14. Hover your cursor over the product at the top of the list in order to bring

up an image of that product. In our case, it’s a vegetable spiralizer.

These are on our avoid list, so delete that option, and any options that

are on the avoid list.

15. The first viable product is a french press coffee maker. Click the title of

the product to open it in a new tab.

16.

NOTE:

This is a glass product, so be cautious before picking something

like this as your product.

Product Information:

a. Product Dimensions

b. Item Weight

c. Best Sellers Rank

18. Since this product is within acceptable parameters, add it to your

primary product list.

19. Go to your workbook, which should look like this:

17. Scroll to the bottom of the page and check the following criteria under

www.getwsodo.com

www.getwsodo.com

20. Enter the necessary information:

a. Product URL

b. Category

c. Price

d. BSR

e. Reviews

21. Congratulations! You’ve just added your first product.

22. Delete products from your

Jungle Scout

list

after

you have added them

to your ASM workbook.

There are two options for building your primary product list. We recommend

you try each method:

a. Go through the Jungle Scout filters and pick 10–15 products. Then

compare competing products for each of the primary products.

b. Find a primary product, then immediately check the competing

products.

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