Big Data, Data Mining, and Machine Learning_ Value Creation for Business Leaders and Practitioners [Dean 2014-05-27](1).pdf

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Additional praise for

Big Data, Data Mining, and

Machine Learning: Value Creation for Business

Leaders and Practitioners

“Jared’s book is a great introduction to the area of High Powered

Analytics. It will be useful for those who have experience in predictive

analytics but who need to become more versed in how technology is

changing the capabilities of existing methods and creating new pos-

sibilities. It will also be helpful for business executives and IT profes-

sionals who’ll need to make the case for building the environments

for, and reaping the benefits of, the next generation of advanced

analytics.”

—Jonathan Levine, Senior Director, Consumer Insight

Analysis at Marriott International

“The ideas that Jared describes are the same ideas that being used

by our Kaggle contest winners. This book is a great overview for

those who want to learn more and gain a complete understanding of

the many facets of data mining, knowledge discovery and extracting

value from data.”

—Anthony Goldbloom Founder and CEO of Kaggle

“The concepts that Jared presents in this book are extremely valuable

for the students that I teach and will help them to more fully under-

stand the power that can be unlocked when an organization begins to

take advantage of its data. The examples and case studies are particu-

larly useful for helping students to get a vision for what is possible.

Jared’s passion for analytics comes through in his writing, and he has

done a great job of making complicated ideas approachable to multiple

audiences.”

—Tonya Etchison Balan, Ph.D., Professor of Practice,

Statistics, Poole College of Management,

North Carolina State University

Big Data, Data Mining,

and Machine Learning